Emily Lux

Data-driven storyteller who cuts through the noise

A quick snapshot of me:
• Color-outside-the-lines creative leader with 25+ years motivating and developing teams – and delivering results
• Data-driven storyteller fluent in creating audience-first content, campaigns, programs and products that cut through the noise
• Specialize in H2H (human-to-human) content that captivates hearts, piques curiosity and generates clicks (and sales!)

I'm a strategist who knows how to think creatively – and an imaginative thinker who never loses sight of the strategy. My experience includes everything from social to digital; from in-your-face campaigns to irresistible CTAs; from broadcast to branding initiatives. And everything in between.

Very simply: I come up with the big ideas and make 'em happen.

Clients:
PHARMA (a selection)
Aimovig, Botox, Rinvoq, Humira, Emgality, Mavyret, Skyrizi, Remicade, Biogen, Piqray, Keytruda, Cequa, Entresto, Aubagio, Xywav, Dayvigo, Kesimpta, Cosentyx, Nurtec, Tremfya, Otezla, Entyvio, Breztri, Atogepant, Kisquali, Trodelvy, Nubeqa, Benlysta, Tecentriq, OneTouch, Shingrix, Dupixent, Lybalvi, Apretude, Humira, Ibrance, Ozempic, Wegovy

OTHER INDUSTRIES (a selection)
AstraZeneca, sanofi- aventis, Boston Scientific, Acuvue, Pepcid, Mylanta, Johnson & Johnson Baby, Pedigree, Nutro, Rolls-Royce, PayPal, Gerber, Deutsche Bank, Credit Suisse, CareCredit, Citi Cards, GE Financial, Motrin, Tylenol, M&M’S, Snickers, Aveeno, DoughMain Financial Literacy, Avis, Budget, Vodafone, RSA, GE, Microsoft, Covidien, BAE Systems, Logica, Strata Company, AAA, Franklin Electronic Publishers, Burlington Stores, Campbell’s Soup, Ringling Bros. Circus, Disney Live!, Hershey’s, Flavia, Kraft, Phillips 66, Deloitte